Analytics

Solid data foundations focused on transparency, accuracy & connectivity

  • Unlock data-driven decision making through privacy-friendly, cookie-free web analytics that deliver a true view of site traffic and bot activity
  • Uncover hidden trends through a unique blend of integrated data signals, spanning site performance, media performance, news consumption and competitor data
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Insights

Unparalleled deep sector-specific insights

  • Identify the consumption of trending topics among your target audience
  • Understand how your existing site content and messaging meets demand, benchmarked against your competition
  • Discover how successful your marketing is in attracting your sales targets through firmographic insights
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Activation

Rapid, personalised & scalable activation, powered by AI

  • Utilise our proprietary and industry-specific large language models (LLMs) to customise content and messaging to address today’s opportunities in real time
  • Maximise performance by tailoring messaging at scale, creating a seamless link between the trending topics your audience is consuming and the content on your site
  • Leverage real-time bidding (RTB) and firmographic targeting to reduce media wastage by only advertising to the specific companies you’re most interested in reaching
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